4.3 Billion New Customers With Mobile Advertising
By Hank Dobson
I know that number is truly unfathomable and sounds unbelievable. However, those are the facts. There are over 4 Billion people on the planet who own cell phones. Many of them look at those cell phones dozens of times per day. It seems like an internet marketers dream. Even though it seems like such a great opportunity, why are so many internet marketers so slow in getting into it?
Mobile phone advertising or mobile marketing is really just getting started. Remember when people were so scared to purchase anything over the internet at first. Well, people right now are frightened about purchasing things over their cell phones. But that will end soon. The good news for those pioneering online marketers and affiliate marketers who will get started right now is that they will be in the best position to really capitalize when the customers have become more secure with their new cell phones. Search for mobile phone advertisers to get started. Google also has a mobile phone advertising department, but it may cost more to advertise with them.
In terms of advertising dollars, ads on mobile phones are only pennies compared to advertising on Google. The first time I tried it, I could not believe that these ads were only 4 or 5 cents apiece and got tens of thousands of impressions. You can choose the countries where you advertise, so choose carefully. Even though your ads cost less, you will get clicks very fast. For this reason, it is good to get some good advice or coaching on what types of offers convert best. Another thing to consider is the page your visitor will see when they click the button or touch the screen. You should only advertise offers that are optimized for mobile advertisements. Mobile phones have very small screens. Your customers will only be able to see a very small portion of a regular website. Look for CPA offers that are optimized for mobile phones and only require a phone or email submit.
Mobile advertising is not going away. It is strong and growing. The new iPhones and other 3G network phones which allow people to talk, browse, and text at the same time are making it much easier for people to see offers and enter their information. New apps are appearing in the iPhone which make it possible for their owners to use one button purchasing.
Make no mistake. Mobile advertising is here to stay. Smart internet affiliate marketers are becoming students of the mobile net now. What if you had the opportunity to catch the Google tidal wave? Well, Google has even started their own cell phone advertising section. So they see the future in mobile advertising, too.
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